Project Overview
For H-TOWN BADDIE, the objective was to create vibrant designs that appealed to a youthful and classy demographic. The client wanted to launch a branding campaign that featured T-Shirt designs on social media platforms, TikTok and Instagram advertisements. The outcome was a vibrant and bold design that can intentionally takes up space hence the term BADDIE. Colors were used in lettering to display boldness and femininity.